'Manufacturers and retailing in the food trades. The struggle over margarine' in B Supple (ed), Essays in British Business History. The development of the firm
Details:
- Author(s) Mathias, Peter
- Publication type Chapter
- Year published 1977
- Pages pp141-62
- Publisher Clarendon Press
- Place Published Oxford
Topics:
- Name Competition, collusion, monopoly & cartels inc competition policy & regulation
- Name Vertical integration [currently subject to editing]
- Name Acquisition, takeover, merger, etc, activity exc competition issues
Countries:
Library:
- Name British Library
- City London
- County Greater London
- Country England
- Postcode NW1 2DB
- Visit British Library's website
Groups:
Notes:
Deals with the struggle between manufacturers of margarine - notably Jurgens and Van den Berghs of the Netherlands and Maypole Dairy Co Ltd of the UK - for sales in the important UK market especially via the emergent multiple food retailers - Home & Colonial Stores Ltd, Liptons, Maypole Dairy Co and Meadow Dairy Co Ltd; excessive competition that resulted; the eventual control of these firms, as an exercise in vertical integration, by the two Dutch businesses; the subsequent merger in 1927 of the latter into Margarine Union, and the creation of Allied Suppliers by merger of their UK food interests.