'Entrepreneurship and the growth of the firm. The case of the British food and drink industries in the 1980s' in J Brown & M Rose (eds), Entrepreneurship, Networks and Modern Business

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  • Name Entrepreneurship inc cultural influences, opportunity, etc

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Considers the success of the food processing and drink industries in recent years noting their impressive performance achieved through rationalisation of production, product diversification, product differentiation and growth in competitiveness, analysing this in terms of entrepreneurship 'defined to embrace managerial efficiency and marketing skills'. Sections deal with: 1] sketches of the role of both industries and analysis of recent structural change; 2] analysis of growth in productive efficiency; 3] discussion of international dimensions and highlights role of managerial and entrepreneurial factors in internationalisation strategies