Transformations of Retailing in Europe after 1945
Details:
- Author(s) Jessen, Ralph, & Lydia Langer
- Publication type Monograph
- Year published 2012
- Pages 234pp
- Publisher Ashgate Publishing
- Place Published Farnham
Topics:
- Name Transfer of technology, processes, management techniques, etc
Countries:
Library:
- Name British Library
- City London
- County Greater London
- Country England
- Postcode NW1 2DB
- Visit British Library's website
Groups:
Notes:
Collected essays dealing with processes of transformation in retailing in several European countries, notably Germany, mainly in second half of 20th century and with many touching on transfer of processes from USA. Structured in three parts, viz: 1] 'Americanization of retailing? The introduction of self-service'; 2] 'New and old places of consumption'; 3] 'Scientific knowledge, technical innovations and the retail trade'. For relevant essays see individual BHE entries