'British Airways' in R Nelson with D Clutterbuck (eds), Turnaround. How twenty well known companies came back from the brink
Details:
- Author(s) Marshall, Colin
- Publication type Chapter
- Year published 1988
- Pages pp7-14
- Publisher Mercury
Topics:
- Name Turnarounds
- Name Business/Industry failure, decline, lack of success, etc: decline of businesses
Countries:
Library:
- Name British Library
- City London
- County Greater London
- Country England
- Postcode NW1 2DB
- Visit British Library's website
Groups:
Notes:
The author was Chief Executive of British Airways