Better by Design. Shaping the British Airways brand
Details:
- Author(s) Jarvis, Paul
- Publication type Monograph
- Year published 2015
- Pages 160pp; illus
- Publisher Amberley
- Place Published Stroud
Topics:
- Name Brand history & illustration
- Name Design issues
- Name Advertising
Countries:
Library:
- Name British Library
- City London
- County Greater London
- Country England
- Postcode NW1 2DB
- Visit British Library's website
Groups:
Notes:
Written by director of British Airways' archive. Reproduces and comments on advertising, promotional and design materials illustrating the evolution of brand from later days of British Overseas Airways and British European Airways